Tag: financial branding

Poor Bank of America. Six years ago it scooped up mortgage-battered Countrywide Financial and Merrill Lynch at bargain prices. It’s been paying ever since. Including last week’s deal with the U.S. Justice Department, the cost to BofA shareholders from regulatory settlements tops $50 billion. That figure doesn’t count the damage to the BofA brand, which was badly scarred by the misdeeds of the acq... Read More